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MIGHTY LEAF TEA BREWS FOR THE BEST AS THE EXCLUSIVE TEA PURVEYOR FOR THE ESTEEMED JAMES BEARD HOUSE
The Country’s Culinary Elite Will Indulge in the Industry’s Finest Artisan-Blended Whole Leaf Teas Through its 2010 Partnership
SAN RAFAEL, Calif. (April 20, 2010) – Mighty Leaf Tea, the country’s premier artisan-blended tea collection, will brew for the culinary industry’s best once again in 2010 as the exclusive tea purveyor for the James Beard House.
Kicking off its second partnership year, Mighty Leaf Tea will offer a gourmet assortment of premium whole leaf teas to featured Beard House chef hosts and their guests, furthering its commitment to culinary artisanship and unparalleled quality.
The James Beard House, a historic dining destination located in Greenwich Village, New York City, plays host to celebrated chefs, private celebrations, and food lovers from around the world every night of the week. Through the partnership, the House’s visiting chefs have the opportunity to couple their gourmet menus with Mighty Leaf’s fine teas known around the world for their instantly recognizable hand-stitched, silken tea pouches.
“It is an honor to further our relationship with the James Beard Foundation in 2010,” said Gary Shinner, Mighty Leaf chief executive officer and co-founder. “We experienced great success in our initial partnership year, establishing strong relationships with some of the country’s best culinary figures. More so than ever before, a fine tea experience is viewed as a culinary indulgence. The relationships developed through the Beard Foundation have definitely helped infuse an even greater love for this timeless tradition.”
“The Beard House only works with the very best and Mighty Leaf Tea is no exception,” said Susan Ungaro, James Beard Foundation president. “The industry looks to our kitchen for superior products and amenities, and Beard House chefs and guests alike have been delighted with Mighty Leaf Tea. It is the perfect complement to the perfect meal.”
Mighty Leaf Tea’s award-winning collection has been featured in Food & Wine, Bon Appetit, Wine Spectator, and more. Its premium tea bags are biodegradable, hand-stitched, and feature no bleach, staples or plastic, offering the purest experience imaginable. Mighty Leaf Tea is served at the finest restaurants and premier hotels and resorts nationwide, as well as sold at premium retailers such as Whole Foods.
For more information on Mighty Leaf Tea, including its 34 artisan tea blends in tea pouches, 180 loose leaf tea blends, three iced tea blends, and more, please visit www.mightyleaf.com.
About Mighty Leaf Tea
Mighty Leaf Tea manufactures a broad range of artisan whole-leaf specialty tea blends from the finest ingredients found around the world. In 1996, Gary Shinner and Jill Portman founded their signature San Francisco teahouse where they created the original hand-stitched, mesh Tea Pouch. The biodegradable Tea Pouch is the most effective way of delivering precision-portioned servings of tea blends filled with chunks of fruit, spices and flavors too big for ordinary tea bags. Operating today out of its San Rafael, Calif., headquarters, the company’s superior customer service makes it a popular one-stop solution for North American specialty retailers, high-end restaurants, and premier hotels and resorts. Mighty Leaf Tea truly created the artisan-crafted blended tea category as it exists today. Follow Mighty Leaf Tea on Facebook, Twitter and at www.mightyleaf.com
About the James Beard Foundation
Founded in 1986, the James Beard Foundation is dedicated to celebrating, preserving, and nurturing America’s culinary heritage and diversity in order to elevate the appreciation of our culinary excellence. A cookbook author and teacher with an encyclopedic knowledge about food, James Beard, who died in 1985, was a champion of American cuisine. He helped educate and mentor generations of professional chefs and food enthusiasts. Today, the Beard Foundation continues in the same spirit by administering a number of diverse programs that include educational initiatives, food industry awards, scholarships to culinary schools, and publications, and by maintaining the historic James Beard House in New York City’s Greenwich Village as a “performance space” for visiting chefs. For more information, please visit www.jamesbeard.org. Find insights on food at the James Beard Foundation’s blog Delights & Prejudices. Join the James Beard Foundation on Facebook. Follow the James Beard Foundation on Twitter.
Mighty Leaf Tea Media Contact:
Karsha Chang - Karsha Chang Public Relations
310-215-0602 (office) or 714-296-9978 (cell)
James Beard Foundation Media Contact:
Heather Caufield - The Rosen Group